Chapter 128 Opening a New Track
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Wang Ruizhe didn't know much about doing business, but he frankly asked, "After we give them a certain level of online recognition, how do we monetize it? Ultimately, our goal is to help them escape poverty and become wealthy."
This falls within Shi Shi's area of expertise, and her track record is verifiable.
During the week Wang Ruizhe was away, Shishi's company was also busy. Zi Jing brought a group of internet celebrities with a large fan base.
The short videos they released earlier attracted a lot of attention to their new company, and they organized a three-day special event during the New Year's Day holiday.
With top livestreamer Jingjingzi leading the way, their total livestream transaction volume on New Year's Day reached a staggering 7.6 billion Chinese yuan.
After the broadcast ended, Jingjingzi couldn't believe her eyes when she saw the data! Just as she was feeling a bit unsteady on her feet, as if she was about to float, Shishi and Shen He each poured a ladle of water on her and brought her back to her senses.
They were promoting well-known national brands that day, including tissues, laundry detergent, skincare products, and instant noodles. These products already had a built-in fanbase. Since the promotion was new, people were still excited about online shopping, which is why they were placing so many orders. Once the hype dies down, that same enthusiasm will fade.
"There are several ways to help the dogs escape poverty. One is to let them post videos regularly. Once they reach a certain level of popularity, the platform will reward them. Another way is to add advertisements to their videos."
Just as Shishi was about to continue, Wang Ruizhe interrupted her: "I don't mean to discriminate against rural people, but their videos are nothing more than related to their own lives, so what kind of advertisements could they possibly have?"
Shi Shi looked at her with an expression that said, "You just don't understand," and explained, "Kitchen knives, steel wool, rags, dish soap, toilet water. Too many to list!"
Wang Ruizhe stared wide-eyed at Shishi in disbelief, clearly not believing that these things could be profitable.
His expression was so telling that before he could even speak, Shi Shi answered him directly: "Small commodities are not necessarily small businesses, and small businesses do not necessarily mean low profits."
None of the Wang family members knew how to do business, yet they were able to live comfortably without any worries about food or drink, all thanks to the legacy left by Grandma Wang.
He looked at Fu Yingzhou and saw that the other party nodded slightly at him, so he knew that this matter was feasible.
Shishi was a little annoyed by his distrust, but it was normal to distrust someone who didn't understand them. She continued, "People's impressions are too stereotypical. Who says a livestreamer can only be a beautiful woman? It can be a handsome man, a fat person, an elderly person, or a child. As long as you can grab people's attention, you can always find an audience. After all, China has a huge population!"
"So where do we begin?"
Shi Shi waved her hand and said, "Since it's inconvenient for you two public officials to come forward, I'll handle it. I'll be in charge of investing and donating a batch of live-streaming equipment to the doghouse. I'll also send two people over to find two relatively young people in the village to learn video editing and live-streaming e-commerce. The rest is up to Lei Lei."
This really depends on the village official's ability to influence people. After all, when something new first appears in their lives, they are always skeptical and tentative.
At this point, Shishi looked somewhat embarrassed.
Wang Ruizhe asked sensibly, "Sister-in-law, is there something wrong?"
Fu Yingzhou spoke up for her: "Your sister-in-law has recently taken on two big jobs. She's probably too busy to handle them all."
Fu Yingzhou thought to himself, "Brother, I've already offered you this much of a way out."
“I have time. I can take my saved annual leave early. I’ll contact Leilei first and tell her about it. Then I’ll take the equipment and staff to her place to help her.”
Seeing how eager he was, Shishi was secretly pleased. Wouldn't it be better if her best friend could relax a bit? Besides, according to Bao Yiting, Leilei wasn't entirely opposed to him either, so why not give him a chance?
"Okay, thank you for your trouble. If I had the time, I would definitely go see Leilei."
All three knew perfectly well that this was creating an opportunity for the two of them.
During their casual conversation, Wang Ruizhe asked, "What kind of work has your sister-in-law taken on lately? Has she sidelined me again?"
"I've taken on a variety show. I also have an invitation to the Spring Festival Gala."
At the Golden Voice Awards Ceremony, Shi Shi herself and her works swept almost all the major awards. Fu Yingzhou proudly posted several updates on his WeChat Moments. It was impossible for them not to know!
As a prominent figure of the year, receiving an invitation to the Spring Festival Gala is perfectly normal. But what's with the variety shows?
"Doesn't your sister-in-law dislike appearing on screen? What kind of program would make you accept such an unprecedented offer?"
Shi Shi really had to take this show!
Because it was invested in by her aunt, Kong Lai! It's a music competition program. Even if she wasn't invited to be a contestant, but a judge, she'd still go even if she wasn't paid a single penny!
Not to mention her and her uncle, even her mother, who plays for the national team, has to make an appearance. That's the intimidating power of the apex predator!
“My family invested in this, so I have to do my part.” Knowing there was more to it, Wang Ruizhe didn’t ask any further questions.
The three chatted for a while longer before Wang Ruizhe went home. He couldn't hide his trip from everyone; before he could win over a girlfriend, he had to nip any potential trouble in the bud!
Shishi had been very busy these past two days, and her entire shoulder felt heavy and sore. Fu Yingzhou massaged her a couple of times, and after seeing her fall into a deep sleep, he quietly left.
In fact, Shishi wasn't sleeping; she was communicating with the system in her mind.
"I remember I have a lucky charm. Give one to Bao Yiting and one to Bi Lei."
Bao Yiting called her before boarding the plane. What else could she say but offer her blessings?
Binglu: You haven't called me in so long, I thought you'd forgotten about me!
Binglu sounded somewhat aggrieved.
Shi Shi: "Haven't you been completely engrossed in watching 'Empresses in the Palace' lately?"
Ever since discovering that Shi Shi's faith value was rising rapidly, Bing Lu wanted to train her like a beast of burden. How could Shi Shi possibly fall for that? She ignored it, yet found it annoyingly noisy. So, Shi Shi pushed the wildly popular drama on Earth, *Empresses in the Palace*, onto it.
When we last greeted each other, Binglu was still watching the third time.
Binglu pouted, feeling wronged: "It's all your fault! I have so many good things in my shop, and you never buy them. I'm trying to achieve some sales targets too! People need to upgrade their accounts!"
Shi Shi glanced at her bank account balance, thinking about how she was about to become a judge, and there were also the Spring Festival Gala, and several concerts by her aunt's husband before and after the New Year.
Having redeemed "Music Maniac Teacher Edition," she has so many great songs, so she must surpass others in musical skills!
I need to learn this quickly! A woman who isn't ruthless won't have a stable position. Last night, I lurked in the company's livestreamer's room. This morning I was at the company, and this afternoon I was at the airport picking someone up. Tonight I'll secretly study music!
She clicked on the invincible glasses and selected to use them. "Put them on quickly! Otherwise, I'll become nearsighted sooner or later."