Chapter 239 US Spring Festival Gala

Sivis's face immediately turned pale. He looked at Cao Kun's expression, unsure whether he was joking or serious, but he couldn't put his mind at ease.

After accepting the check from Sivis, Cao Kun examined it and said, "It's a pleasure doing business with you."

"It's a pleasure doing business with you." Sivis had originally wanted to stay at Cao Kun's house a little longer to get closer to him, but now he didn't want to stay any longer at all.

"Master Cao Kun, I've had someone send the promotional plan for 'Fast & Furious' to your email. Please take a look when you have some free time."

"If you have a better solution, you can bring it up." With that, Sivis took his leave.

After Sivis left, Cao Kun turned on his computer, checked his email, and sure enough, there was a promotional plan for "Fast & Furious".

Cao Kun opened it and took a look, only to find that they were all standard solutions.

The conventional approach is to appear on television for advertising and participate in various programs.

To place advertisements in newspapers and magazines.

They advertised on the streets and alleys, and through various channels.

Is this a good effect? ​​Of course it is.

But it's expensive.

Only big-budget productions dare to do this.

The fact that Universal was able to come up with such a plan shows that they are still very optimistic about "Fast & Furious".

They probably regret not taking over the project and managing it themselves.

Since Universal has already gone to such lengths, what suggestions does Cao Kun have for the promotional plan of "Fast & Furious"?

It turns out they were broke, so they had to resort to crooked and unethical methods.

Now that Global Times has poured money into this, these tactics are no longer necessary.

Besides, "Fast & Furious" isn't a horror movie, it's an action movie, so how are they going to cause trouble?

Could it be that Cao Kun, as the producer and male lead, slept with the female lead?

Or perhaps it's about two female protagonists vying to throw themselves at Cao Kun, but Cao Kun didn't sleep with one of them because he thought she was too ugly.

Or, Cao Kun beat another lead actor so badly he peed himself.

If this gets out, it'll definitely go viral.

But Cao Kun also has a sense of shame; he doesn't accept just any dirty money.

Cao Kun turned on the TV and happened to see the live broadcast of the FbI press conference.

Bart spoke eloquently to the camera, recounting how much effort and sacrifice the FBI had made to finally defeat the videotape demon.

He was an excellent orator; when he spoke emotionally, his eyes would well up with tears, his eyes would redden, his nostrils would flare, and his lips would tremble, making him extremely persuasive.

Even seasoned reporters present were getting excited as they listened.

Holy crap!

Cao Kun couldn't help but admire him; this guy was even more shameless than he had imagined.

However, this kind of shamelessness is different from the shamelessness of Ryan Reynolds and Ghost Mirror.

This is political shamelessness.

These kinds of people are born to mingle in this kind of circle.

"This guy has the talent to be a leader."

"Unfortunately, he is an FBI candidate and is not eligible to run for president."

Cao Kun felt quite sorry.

Otherwise, he really would have liked to send Bart to that position.

However, if he can't do it, there are others, like Lao Dong.

Cao Kun could imagine how excited the viewers in the United States who were watching the live broadcast at that moment must be.

After this case, Barthes' political credentials have reached a new high, and his future career advancement will be very smooth.

After announcing that the case had been solved, Bart announced another piece of good news.

The Super Bowl, which was originally scheduled to be postponed due to the videotape murder case, will be held as planned on January 30.

A burst of cheers immediately erupted at the press conference.

The Super Bowl is the annual championship game of the NFL (National Football League), equivalent to the Spring Festival Gala in the United States, a day of celebration for Americans.

This competition also boasts the highest viewership ratings of all television programs in country M, bar none.

The Oscars, the Golden Globes, the Grammys—they all have to take a backseat.

Upon hearing that the event could proceed as planned, these people from country M were naturally very excited and thrilled.

Cao Kun was naturally not interested in this thing, but he remembered something else.

Super Bowl ad.

With such high viewership for the Super Bowl, advertising costs are staggering, calculated by the second.

In another world, the most frequent advertisements during the Super Bowl are for various luxury goods, cars, and movie trailers.

Initially, there were only luxury goods or car advertisements; movie trailers only appeared after the early 2000s.

In this world, it has not yet begun.

In that case, Fast & Furious could definitely be the first to try something new.

Not only can it maximize exposure, but it can also generate a new topic.

Thinking of this, Cao Kun took out his phone and called Sivis.

Sivis answered the phone quickly, his voice filled with joy: "Master Cao Kun, I saw the press conference. That evil spirit has been dealt with."

He wisely refrained from asking whether Cao Kun or FbI had dealt with the ghost.

In any case, judging from this press conference, it is certain that Cao Kun and FbI have a close relationship.

Cao Kun: "That's not what I meant to you."

Sivis asked curiously, "Does Master Cao Kun have anything else to say?"

Cao Kun: "I will have the Fast and Furious team edit out a 30-second trailer. You can contact the Super Bowl broadcasters and insert this trailer into the halftime commercial break."

"The trailer is for the Super Bowl?" Sivis was stunned.

But soon he exclaimed excitedly, "Master Cao Kun, you are truly a genius in film."

For so many years, no one has thought of airing the trailer during the Super Bowl.

Cao Kun: "So, you agree?"

"Although it's a bit expensive, the effect of one Super Bowl ad is equivalent to ten other ads."

I'll contact the Super Bowl right away.

Sivis couldn't hide his delight: "Putting everything else aside, as the first film to do this, the sheer amount of discussion it generates is worth it."

He said again, "Master Cao Kun, you are truly a genius."

After hanging up the phone, Sivis immediately set about contacting the Super Bowl.

Cao Kun also called Lin Yibin and asked him to edit a 30-second trailer.

Cao Kun previously stated that he did not grant Lin Yibin editing rights, but the final version still adopted the version edited by Lin Yibin.

Therefore, Cao Kun simply added Lin Yibin's name to the editing section without giving him any additional fees.

Lin Yibin is used to it.

January 30, 2000, arrived quickly.

I wonder if the backlash was caused by the lingering trauma of the previous videotape murder case.

This year's Super Bowl was incredibly popular.

The viewership ratings hit a new high.

And so, witnessed by all the Super Bowl viewers, the trailer for "Fast & Furious" burst into everyone's view.

For the first time, people realized that movie trailers could be seen during the Super Bowl.